The iPhone is a pretty large expense if you're not too sure on whether you actually want the Apple device. Online company Erento is offering an iPhone rental service to the unconvinced consumer. For £29 per day or £99 per week, Erento allows you to try out the iPhone before making the bank breaking decision of actually purchasing one. Sure, the rental prices aren't exactly the price of a trip to your local flea market, or even catching a knock off version of the device, but it's considerably easier to manage those prices than the full price of the phone before even having a chance to play with the phone in real life situations.
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